Ugly Cover Reveal and Plans

If you’d looked at the books section, or are on Instagram, you would have already seen it, but in case you haven’t, here is the new cover for Ugly, which will be out everywhere on June 7th:

Ugly book cover

Today, I have Always the New Girl, Binding Off, and Ugly all loaded into Ingram Spark (the distributor for paperback, B&N, Kobo, and Apple), and I’ve uploaded files to Amazon for Kindle and Google Play directly. Although I’m still waiting for everything to be finalized and pushed out, I’m basically ready to go. The only thing that will change anything is if I get nice reviews from Kirkus for Always the New Girl or Ugly (I should have those both back by early this week). If that happens and there’s a good quote I can pull out of them, I will add them to the book cover and resubmit those. 

My publicity campaign will begin in the last week of May, which I can’t believe is coming up so soon. The passage of time is relentless. But as soon as Ugly is released, I’ll have five books out (including one romance), which seems like a number that is easier to make some progress with. I’m actually not sure what I’m going to work on next in the YA fiction world. I’m actually focusing right now on my YA nonfiction book and on getting my two romances out, because they’re close to ready. Then I’m going to return to YA fiction and do something. Maybe work on Sadie Speaks, or maybe work on the sequel to Ugly, depending on how things go. 

Publicist and Always the New Girl Cover Reveal

I have been in this weird really bad reading slump, where I’m not just reading slow, but I’m actually not reading at all, except when required. It’s weird and I think it has me a little unbalanced, but when I’m lying in bed at night, the silly games I play on my phone seem easier than reading. I’m still hoping to get back to reading like normal. But we’ll see. In the meantime, I apologize to anyone who likes reading my reviews. 

I am still prepping for the upcoming releases. Always the New Girl and Binding Off (the prequel) are coming out May 10th, and Ugly June 7th. I have submitted both the novels for Kirkus reviews so I am hoping they are at least good enough to extract a quote from. If so, I will add them to the covers. I have final versions of the May book covers from my designer:

Always the New Girl book cover
Binding Off book cover

I love them, but I still need to finalize the paperbacks. I want to add the Kirkus quotes if possible (which aren’t due back to me until later this month), and I am getting help on the back cover book descriptions from a publicist I hired, so I need to update those. So I’m hoping that all comes together in time for the release. Worst case, the paperback versions are a little delayed.

My cover designer is also still working on the Ugly cover, but I should have that back well in time for release. More significantly, I’m going all in on this release, as I’ve hired a professional publicist this time. I’m spending quite a bit of money to see if I can find actual readers, something I’ve struggled so much with on Finding Frances. People seem to like that book, but I can’t get it in front of anybody. And I think it’s going to be even harder to find the audience for Ugly, since this one will appeal more to teens than adults (adults aren’t as interested in gender identity stories as (some) teens), which isn’t as true of all the others. So I’ve paid for extra marketing efforts, so the whole package includes reviews (obviously not guaranteed positive, but hopefully), BookBub ads, Amazon ads, some Amazon listing optimization, and other stuff I don’t remember. It may not work. I definitely won’t get my money back in earnings, but I’m hopeful I can at least reach more readers who will also be interested in my other books. 

Other than the releases, I’m not currently working on any YA right now, which feels a little weird, but there you go. I’m busy with art school and am working on finishing up a couple romances under my pen name, and once I’ve got those done and released, I plan to get back to Sadie Speaks, or possibly (if sales go better than I expect), the sequel to Ugly. Or maybe both. My crystal ball isn’t working right now. 

Finally, the social media strategy I talked about earlier is still going on, as I am posting pretty regularly on Instagram and TikTok (generally three times a week on both). I'm still locked out of Twitter, and I don’t see that ever resolving. My Medium article writing has suffered a bit was I definitely couldn’t keep up with my weekly plan, or even biweekly, but I’m doing the best I can given my pretty busy life at the moment.