So in the past six weeks, I’ve released three self-published books and it’s been really interesting. I know a lot of people really don’t have any idea how many books writers really sell. It’s kind of like money and some people are probably reticent to speak about it. But I don’t really care, so I’m going to talk numbers a bit, because things have been really interesting with these releases (also the numbers are so low it doesn’t matter).
First, for a reference point: Finding Frances. This book was published by The Wild Rose Press so my numbers come from them. They don’t get instantaneous records of sales and instead they come in in batches. With the exception of copies I bought directly from my publisher, I’ve made just under $100 in royalties over the lifetime of the book (over two years). Note that that does include royalties on copies of the books that I’ve purchased on Amazon myself (I’ve done this a few times, maybe 10-15 copies). In contrast, I made close to $150 in May alone from sales of Always the New Girl (Kindle and paperback).
Because I am a nerd, I made a chart showing total royalties over time and another one just showing individual book royalties over time. The first is going to be far more interesting after another couple months go by because right now you can only see Finding Frances royalties. (Though it’s somewhat interesting since you can see how flat it is—they’re coming in pennies at a time.) This is through May, so it technically includes Always the New Girl numbers but not Ugly numbers.
There seems to be a tiny uptick in Finding Frances sales in April and May—this is just coincidence because of the delay in reporting, so it can’t be related to my new releases coming out. But if I see growth over the next few months, I may be able to attribute it to the exposure with the new ones. This next chart shows monthly royalties over time.
You can see quite a gap between July and December of last year—I literally did not sell a single copy of Finding Frances between August and November 2021. Fun times. You can also kind of see Always the New Girl and Ugly presale numbers on the far right of the chart—that blue dot in the upper right is Always the New Girl, and the green dot just above the yellow line is the the 2 copies of Ugly I sold in May.
Sales have continued on Always the New Girl in June and sales for Ugly have also been surprisingly good (again, for me). As of June 17th, I’ve sold 13 ebooks of Always the New Girl, 4 of Ugly, and 1 of Binding Off, and in paperback I’ve sold 4 of Always the New Girl and 23 of Ugly. These are not numbers that “real” authors would feel anything about (except shame), but for me they are amazing. Going four months without selling a single copy sets your standards pretty low, but I’m actually selling books. More than one a day. Of course I am curious what will happen over the long term, but I’m feeling good that at least I’m off to a good start.
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